How branding sells your music even when you’re not there

  • Twitter
  • Facebook
  • Pinterest
  • Linkedin

Last night I was on the phone with a young man who just recorded his first song, he wanted to know what’s next for him and I replied him “From the moment you went in to record that song, you have seized to be an ordinary person.

You’re now a brand, either you know it or not” So it is now your duty to conform to the image that you want your fans to see, the one that sells your music even when your not around. ”

Branding is key for every entertainer, it digs far into every specs of life if you look at it from Music, Entertainment, Business, Politics, aspect.

Branding has to do with the way you talk, act, dress, move, the way you are that distinguishes you from the crowd. If you do music and you don’t brand yourself or your music, you are just one in a many and that my friend, is sad and non profitable.

Music superstars knows that they need to have their own style and flare to sell, from the slangs they put in their songs, the way they dress, what their music stands for, their genres and even the lyrics they use.

Now my dear friend, to do this thing called branding you will need to take time and study the already established brands, then you look deep into what distinguishes you as an artistes, then you finally create your own style of brand. Now at first, this might not be easy but you have to love it. Also it might not be easily accepted at first by your fans but with time and your consistency, the world will accept your brand for what it is.

Also Read:  Yul Edochie gushes over wife of 15years as she celebrates her birthday

Now Branding has its do and don’ts that needs to be considered before its being successfully forged. Your favourite stars from Adekunle Gold, Dbanj, Simi, Wizkid, Rema all knows and follow these rules secretly without fail. Now, Let’s take a quick look at it.

1. Adekunle Gold: Dekunle is well branded as an African folk/Alternative/Soul Nigerian Music artiste. He clearly knows that his talent is not built for Hip Hop or Secular songs, so he builds around his strength. His songs carries deep messages, also as African sounds infused in it (Shekere, tambourine, percussions, ticks, etc) and the aim of his entire songs his to appreciate life and be happy with it.

This is branding. Dear artiste, for the do’s, build around your strength, aim with your music and have specific sounds that your fans identifies with you. For the don’ts, avoid deeping into your weakness, doing music for the sake of it and don’t ever think money is what music is all about.

Also Read:  Nigeria face familiar foes as they lock horns with Bafana Bafana of South Africa

2. Dbanj: Long after Dbanj relevance is gone, his brand will still pay his bills. These man has built a brand that is even bigger than his music because of his ideas and confidence. Having so many slangs from “It’s Don jazzy agian” to “Kokolets” to being called “Eja Nla” to “Kinihun Fun fuj“.. Dbanj doesn’t get tired of branding himself and his music as the years go by.

Another move towards this is his electric and energetic performance anytime he mounts the stage. He’s arguably one of the best stage performers of all time in Africa. He’s talented but more than that, he’s more BRANDED.

Dear Artiste, for the do’s, Take your brand serious, Always evolve your branding because branding doesn’t stop, create your own stage performance, forge your own slangs to amuse your fans. For the don’ts, don’t be static, branding is not a one off thing. Your today brand might not fit into tomorrow’s and always learn more.

3. Wizkid, Rema: From the similarities it’s safe to say that Wizkid is the Old version of Rema. These artistes tells a story even before the Music. People love and connect with stories.. So for your fans to connect more with your sound, they need a story. These two artistes tells the story of a young boy making it out of the ghetto despite all the obstacles they faced Your story is part of your branding.

Also Read:  Our population shouldn't be useful during election only - Man to Northerners

Give it to your fans. Let them know you beyond the microphone and music videos. Dear artistes, For the do’s, Tell a story. Be honest about it. Infuse it into your songs and fans will love you for it. For the don’ts, don’t lie to your fans, don’t build your brand around lies, fans can tell if something isn’t it.

There are many more artiste that you as an entertainer can learn from, you just need to take that step and follow it up. Remember Simi is seen as the shy tender soul singer we all love. Cynthia Morgan is the madrina god mother of Nigerian reggae music we all love.. Zlatan is that street artiste with banging hits that is laced with Kapaichumarimarichupako!…

However it goes, whatever you do as an artiste, businessman, politician or so, you have to brand it to sell it.

I am Daniel Scott Eleh, I Run Raymist management company and it’s been a pleasure having you. Feel free to like, share and drop your comments below.. Follow on Instagram and Twitter @_daniellscott @RaymistMgtCompany Thank you!

Vib this

Leave a Reply

Your email address will not be published.
Required fields are marked *

Terms of Service

https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (adsbygoogle = window.adsbygoogle || []).push({});

Welcome to Hitvibz
These terms and conditions outline the rules and regulations for the use of Hitvibz’s Website.
Hitvibz is located at:
His Grace House, New Eneka Layout Eliozu, Port Harcourt, Rivers state – 23401, Nigeria

By accessing this website we assume you accept these terms and conditions in full. Do not continue to use Hitvibz’s website
if you do not accept all of the terms and conditions stated on this page.
The following terminology applies to these Terms and Conditions, Privacy Statement and Disclaimer Notice
and any or all Agreements: “Client”, “You” and “Your” refers to you, the person accessing this website
and accepting the Company’s terms and conditions. “The Company”, “Ourselves”, “We”, “Our” and “Us”, refers
to our Company. “Party”, “Parties”, or “Us”, refers to both the Client and ourselves, or either the Client
or ourselves. All terms refer to the offer, acceptance and consideration of payment necessary to undertake
the process of our assistance to the Client in the most appropriate manner, whether by formal meetings
of a fixed duration, or any other means, for the express purpose of meeting the Client’s needs in respect
of provision of the Company’s stated services/products, in accordance with and subject to, prevailing law
of Nigeria. Any use of the above terminology or other words in the singular, plural,
capitalisation and/or he/she or they, are taken as interchangeable and therefore as referring to same.Cookies
We employ the use of cookies. By using Hitvibz’s website you consent to the use of cookies
in accordance with Hitvibz’s privacy policy.Most of the modern day interactive web sites
use cookies to enable us to retrieve user details for each visit. Cookies are used in some areas of our site
to enable the functionality of this area and ease of use for those people visiting. Some of our
affiliate / advertising partners may also use cookies.License
Unless otherwise stated, Hitvibz and/or it’s licensors own the intellectual property rights for
all material on Hitvibz. All intellectual property rights are reserved. You may view and/or print
pages from http://www.hitvibz.com for your own personal use subject to restrictions set in these terms and conditions.
You must not:

Republish material from http://www.hitvibz.com
Sell, rent or sub-license material from http://www.hitvibz.com
Reproduce, duplicate or copy material from http://www.hitvibz.com

Redistribute content from Hitvibz (unless content is specifically made for redistribution).
User Comments

This Agreement shall begin on the date hereof.
Certain parts of this website offer the opportunity for users to post and exchange opinions, information,
material and data (‘Comments’) in areas of the website. Hitvibz does not screen, edit, publish
or review Comments prior to their appearance on the website and Comments do not reflect the views or
opinions ofHitvibz, its agents or affiliates. Comments reflect the view and opinion of the
person who posts such view or opinion. To the extent permitted by applicable laws Hitvibzshall
not be responsible or liable for the Comments or for any loss cost, liability, damages or expenses caused
and or suffered as a result of any use of and/or posting of and/or appearance of the Comments on this
website.
Hitvibzreserves the right to monitor all Comments and to remove any Comments which it considers
in its absolute discretion to be inappropriate, offensive or otherwise in breach of these Terms and Conditions.
You warrant and represent that:

.u3711db2708e4a0bc776cb4c0f262054e { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #34495E!important; text-decoration:none; } .u3711db2708e4a0bc776cb4c0f262054e:active, .u3711db2708e4a0bc776cb4c0f262054e:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .u3711db2708e4a0bc776cb4c0f262054e { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 0.8; transition: opacity 250ms; webkit-transition: opacity 250ms; } .u3711db2708e4a0bc776cb4c0f262054e .ctaText { font-weight:bold; color:inherit; text-decoration:none; font-size: 16px; } .u3711db2708e4a0bc776cb4c0f262054e .postTitle { color:#000000; text-decoration: underline!important; font-size: 16px; } .u3711db2708e4a0bc776cb4c0f262054e:hover .postTitle { text-decoration: underline!important; }
Also Read:  I'll sue any woman that falsely accuse men of r*pe - Lady laments

You are entitled to post the Comments on our website and have all necessary licenses and consents to
do so;
The Comments do not infringe any intellectual property right, including without limitation copyright,
patent or trademark, or other proprietary right of any third party;
The Comments do not contain any defamatory, libelous, offensive, indecent or otherwise unlawful material
or material which is an invasion of privacy
The Comments will not be used to solicit or promote business or custom or present commercial activities
or unlawful activity.

You hereby grant to Hitvibz a non-exclusive royalty-free license to use, reproduce,
edit and authorize others to use, reproduce and edit any of your Comments in any and all forms, formats
or media.

Hyperlinking to our Content

The following organizations may link to our Web site without prior written approval:

Government agencies;
Search engines;
News organizations;
Online directory distributors when they list us in the directory may link to our Web site in the same
manner as they hyperlink to the Web sites of other listed businesses; and
Systemwide Accredited Businesses except soliciting non-profit organizations, charity shopping malls,
and charity fundraising groups which may not hyperlink to our Web site.

These organizations may link to our home page, to publications or to other Web site information so long
as the link: (a) is not in any way misleading; (b) does not falsely imply sponsorship, endorsement or
approval of the linking party and its products or services; and (c) fits within the context of the linking
party’s site.

We may consider and approve in our sole discretion other link requests from the following types of organizations:

commonly-known consumer and/or business information sources such as Chambers of Commerce, American
Automobile Association, AARP and Consumers Union;
dot.com community sites;
associations or other groups representing charities, including charity giving sites,
online directory distributors;
internet portals;
accounting, law and consulting firms whose primary clients are businesses; and
educational institutions and trade associations.

.u2c2af15d8ef23a0f7334e12faee18b2c { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #34495E!important; text-decoration:none; } .u2c2af15d8ef23a0f7334e12faee18b2c:active, .u2c2af15d8ef23a0f7334e12faee18b2c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .u2c2af15d8ef23a0f7334e12faee18b2c { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 0.8; transition: opacity 250ms; webkit-transition: opacity 250ms; } .u2c2af15d8ef23a0f7334e12faee18b2c .ctaText { font-weight:bold; color:inherit; text-decoration:none; font-size: 16px; } .u2c2af15d8ef23a0f7334e12faee18b2c .postTitle { color:#000000; text-decoration: underline!important; font-size: 16px; } .u2c2af15d8ef23a0f7334e12faee18b2c:hover .postTitle { text-decoration: underline!important; }
Also Read:  How can a man make a woman happy without money?

We will approve link requests from these organizations if we determine that: (a) the link would not reflect
unfavorably on us or our accredited businesses (for example, trade associations or other organizations
representing inherently suspect types of business, such as work-at-home opportunities, shall not be allowed
to link); (b)the organization does not have an unsatisfactory record with us; (c) the benefit to us from
the visibility associated with the hyperlink outweighs the absence of ; and (d) where the
link is in the context of general resource information or is otherwise consistent with editorial content
in a newsletter or similar product furthering the mission of the organization.

These organizations may link to our home page, to publications or to other Web site information so long as
the link: (a) is not in any way misleading; (b) does not falsely imply sponsorship, endorsement or approval
of the linking party and it products or services; and (c) fits within the context of the linking party’s
site.

If you are among the organizations listed in paragraph 2 above and are interested in linking to our website,
you must notify us by sending an e-mail to hitvibz.com@gmail.com.
Please include your name, your organization name, contact information (such as a phone number and/or e-mail
address) as well as the URL of your site, a list of any URLs from which you intend to link to our Web site,
and a list of the URL(s) on our site to which you would like to link. Allow 2-3 weeks for a response.

Approved organizations may hyperlink to our Web site as follows:

By use of our corporate name; or
By use of the uniform resource locator (Web address) being linked to; or
By use of any other description of our Web site or material being linked to that makes sense within the
context and format of content on the linking party’s site.

No use of Hitvibz’s logo or other artwork will be allowed for linking absent a trademark license
agreement.
Iframes
Without prior approval and express written permission, you may not create frames around our Web pages or
use other techniques that alter in any way the visual presentation or appearance of our Web site.
Reservation of Rights
We reserve the right at any time and in its sole discretion to request that you remove all links or any particular
link to our Web site. You agree to immediately remove all links to our Web site upon such request. We also
reserve the right to amend these terms and conditions and its linking policy at any time. By continuing
to link to our Web site, you agree to be bound to and abide by these linking terms and conditions.
Removal of links from our website
If you find any link on our Web site or any linked web site objectionable for any reason, you may contact
us about this. We will consider requests to remove links but will have no obligation to do so or to respond
directly to you.
Whilst we endeavour to ensure that the information on this website is correct, we do not warrant its completeness
or accuracy; nor do we commit to ensuring that the website remains available or that the material on the
website is kept up to date.
Content Liability
We shall have no responsibility or liability for any content appearing on your Web site. You agree to indemnify
and defend us against all claims arising out of or based upon your Website. No link(s) may appear on any
page on your Web site or within any context containing content or materials that may be interpreted as
libelous, obscene or criminal, or which infringes, otherwise violates, or advocates the infringement or
other violation of, any third party rights.
Disclaimer
To the maximum extent permitted by applicable law, we exclude all representations, warranties and conditions relating to our website and the use of this website (including, without limitation, any warranties implied by law in respect of satisfactory quality, fitness for purpose and/or the use of reasonable care and skill). Nothing in this disclaimer will:

.ud93712d73c975b0616bb8a586e81e593 { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #34495E!important; text-decoration:none; } .ud93712d73c975b0616bb8a586e81e593:active, .ud93712d73c975b0616bb8a586e81e593:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .ud93712d73c975b0616bb8a586e81e593 { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 0.8; transition: opacity 250ms; webkit-transition: opacity 250ms; } .ud93712d73c975b0616bb8a586e81e593 .ctaText { font-weight:bold; color:inherit; text-decoration:none; font-size: 16px; } .ud93712d73c975b0616bb8a586e81e593 .postTitle { color:#000000; text-decoration: underline!important; font-size: 16px; } .ud93712d73c975b0616bb8a586e81e593:hover .postTitle { text-decoration: underline!important; }
Also Read:  Former Manchester United stars - who do you miss the most?

limit or exclude our or your liability for death or personal injury resulting from negligence;
limit or exclude our or your liability for fraud or fraudulent misrepresentation;
limit any of our or your liabilities in any way that is not permitted under applicable law; or
exclude any of our or your liabilities that may not be excluded under applicable law.

The limitations and exclusions of liability set out in this Section and elsewhere in this disclaimer: (a)
are subject to the preceding paragraph; and (b) govern all liabilities arising under the disclaimer or
in relation to the subject matter of this disclaimer, including liabilities arising in contract, in tort
(including negligence) and for breach of statutory duty.
To the extent that the website and the information and services on the website are provided free of charge,
we will not be liable for any loss or damage of any nature.
Terms of service

Credit & Contact Information
This Terms and conditions page was created at termsandconditionstemplate.com generator. If you have
any queries regarding any of our terms, please contact us.

.fb_iframe_widget_fluid_desktop iframe { width: 100% !important; } https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (adsbygoogle = window.adsbygoogle || []).push({});
Vib this
https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (adsbygoogle = window.adsbygoogle || []).push({});

This site uses Akismet to reduce spam. Learn how your comment data is processed.