How fashion designers impress their customers, challenges they face

Challenges faced by tailors in Nigeria
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In our last episode, we shared customer’s attitude a lot of tailors despise, we discussed things customers do that get on their tailor’s nerves, how they handle such situations and if all the criticism most fashion designers receive are actually wrong perceptions.

Challenges faced by tailors in Nigeria

Today we’ve decided to continue that episode with the same tailors.

Well, we got a bit curious but this time, decided to focus more on personal issues, to find out what makes these fashion designers different from others.

What they do differently from other tailors in a move to impress their customers, the challenges they battle daily to achieve their goals and possible solutions to these challenges.

Well, below are all they have to say……

So what makes you unique and different from other tailors?

Jefenzer Fashion House in Lagos had this to say;

Jefenzer fashion house: 07069706335

“My designs and production scheduling system.”

AGM Clothing from Ibadan noted that;

“Timely delivery.”

Alan’s Cut from Abuja said;

Alan’s Cut: 08163562667

“i am different because my core values are fear of God, integrity, diligence, innovation cum creativity, sacrificial service,  discipline and good customer relations.”

Lady Q Apparel in Port Harcourt said;

Lady Q. Apparel: 07030496757

“My finishing touches are the one in a million; even though I’m so young in this field, but trust me I’m quite different in a unique way.”

Dahlia’s Wear in Port Harcourt said;

“The attention I give to my customer and the extent I will go to please them.”

Johnbest Fashion Line in Abuja said;

Johnbest fashion Line: 07039255487

“I look at my time and what is on ground and tell you if I can meet up with your dress if I can’t make it I will tell you. Infact if someone brings clothes for me with out deposit I use my money to finish the cloth even before time.”

GBozz Couture said;

GBozz Couture 07061512379

I don’t like I don’t usually like compromising on quality. It doesn’t it doesn’t matter how much you pay me the quality of my work. If I make a dress I can proudly say that if I make if I make a dress for you for you, it is different from what the average.

I’m thinking of the third party the person I don’t know that would see it so for me everything I make.

Is a statement outside. it’s a form of advertisement for me outside. So what I do is to is to make sure that my client is putting something that wold want people to be glued to

Well personal number for what? I do to need my customers satisfied. I don’t compromise on my quality.

What are those things you do to impress your customers?

Jefenzer Fashion House said;

“Discounts, giveaway, thank you cards, checkups/follow up, free designs consultation and sketches, fabric sourcing etc,”

AGM Clothing said;

“Humility and calmness… For instance no matter how a client frustrates you, you have to register the fact that customers are always right even though it is obvious that he is wrong, this is going to touch  his psyche. I always check up on my clients and I mend clothes for my customers free of charge.”

Alan’s cut said;

Alan’s Cut: 08163562667

“Sometimes I make something nice like a head turban or hat with their remaining materials as a gift for them.”

Lady Q Apparel said;

“Most times do a discount for them and try so much to meet up with their request.”

Dahlia’s Wear said;

Dahlia’s Wear: 09038385143

“Sewing exactly the style they want giving them discount.”

Johnbest Fashion Line said;

“My working relationship with my customer, my environment, attitude, meeting up with time, neat jobs and being up to date with fashion line, that’s making sure you getting a new stlyes, design.”

 

GBozz Couture said;

Ahhhm what I have done, one of the ways ive been to impress my customers is packaging

I don’t just take my finished project, wrap them up in any nylon I find and just give them to my customer. So ive actually been able to do that. I remember there was a time I went to give a customer their dress in a kinda of place, a market where she is a saloonist. She is a hair dresser.

So when I get there the customer was really impressed by my packaging. Packing is of the ways i’ve used to impress my customers the way I package their dresses even if im making a bow tie apron no matter how small. I package it neatly it.

What are the ones you do to make sure they are satisfied, but they don’t even know?

Jefenzer Fashion House said;

“Outsourcing and research. Nobody knows it all, I do small research and questioning from more experienced tailors to ensure their outfits comes out better because I put customer’s satisfaction over profit.”

AGM Clothing noted that;

“Packaging and home delivery.”

Alan’s cut said;

“I spend extra money on their style just to satisfy them, because their satisfaction is my fulfillment not the money actually.”

Lady Q Apparel said;

Lady Q. Apparel: 07030496757

“Ok Most times when their fabric is not up to what they want to make as a style and have a matching material I would use it without bills.”

Dahlia’s Wear said;

Dahlia’s Wear: 09038385143

“I give them discount and putting expensive accessory in the clothes.”

What are the major challenges facing Nigerian tailors or you precisely?

Jefenzer Fashion House noted;

“Funds, recognition, appreciation, electricity, technology advancement,”

AGM Clothing said that;

AGM Clothing: 08165350571“Power supply and market proximity.”

Alan’s cut said;

“The challenges we are facing is people are not willing to pay for a good work and some other tailors who do not know d value of their work bastardize it.”

Lady Q Apparel said;

I might really not know the major challenges tailors are facing in Nigeria but then, I know light is one of them, because, as a tailor or fashion designer, you need light 24/7

Dahlia’s Wear said;

“For me, it’s good machine and sewing accessories.”

Johnbest Fashion Line said;

“The challenges we’re facing here in Nigeria is light, when there is no light you have to use generator, and the prizes are different wen sowing a dress. If am making a dress for 7k with light, when it comes to generator it has to be 10k to 11k, because it takes days to sow a cloth.”

GBozz Couture said;

challenges challenges challenges yet prices, you know cost of production keep getting high while the customers not want to increase the money they pay

then sewing for friends and family. Some of them feel you owe them to make something for them without paying for it

Then power is a major issue, when there is no power outpit is slow you know it slows down production.

Finances there are so many machines I would like to have but I cannot have them because I do not have the finance to get them. These machines are usually over a 100,000

Access to loans and the type of interest on those loans,

Do you think there are possible solutions?

Jefenzer Fashion House said;

“People should give value to the fashion industry we are responsible for covering the world’s nakedness. A typical girl appreciates her hair stylist more than her tailor I still don’t know why. Nigeria is not technological advanced we do things manually most of the time. International fashion brands have tools and machines that aids production and quality than us. Fashion should be taught as a course in schools, Talents should be encouraged in the educational system, in fact the Government has a high part to play in the solutions to these problems we face.”

AGM Clothing stated that;

“As regard power supply …hmmm this is Nigeria, we can only look up to our Govt. for solution. Pertaining to the latter, the solution is having retailers with various kind of fabric around our work place.”

Alan’s cut said;

Alan’s Cut: 08163562667

“People should be firm when charging a customer for a good work, so that they don’t end up using inferior materials for customers. The government should also encourage young tailors by giving them funds to buy enough materials to make their work neat and outstanding. A good tailor should never stop learning; use the internet to learn the trending styles. be a digital tailor.”

Lady Q Apparel said;

“Government should make provision for 24 hours electricity.”

Dahlia’s Wear said;

Dahlia’s Wear: 09038385143

“Those selling the accessories should make it affordable.”

Johnbest Fashion Line said;

“You know light has been the major problem in this country, it is left for the government. Anyways we’ve been having constant light now on like before but the bills are just something else.”

GBozz Couture said;

GBozz Couture 07061512379

Yes. If there is a way to get loans on low interest rates for a period of five years it would be very good way to help solve this problem.

If Nigerian power situation will improve it would be one of the ways to help the situation.

If you can make sure you put it to family and friends that your business will strive when friends and family decide to support you and pay.

About the Author

Kris
An educationist, who loves good music and Football. A creative writer, footballer and content editor.

2 Comments on "How fashion designers impress their customers, challenges they face"

  1. Wow I love them all I need a place in Enugu I can learn work fashion designer

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